Are there truly seasons in the share market? As someone who's been tracking the market for years (sometimes frantically hitting F5 on my trading platform), I've always noticed that certain times of year just feel...different. This article tackles a question many active investors and casual observers silently wonder when checking the "share market today index": Are there visible, predictable seasonal trends—like the famous 'January effect' or 'Sell in May and go away'? We'll dig through real index data, share my trial-and-error attempts at timing these seasons, and even pull in what heavyweight institutions (OECD, Nasdaq, community analytics) say. Along the way, I’ve included screenshots from my actual dashboards and compiled a cross-country comparison for the more policy-minded.
If you're hoping to spot the next opportunity—or at least avoid the worst seasonal slumps—let's see what the numbers really say.
I work as a market analyst for a cross-border investment advisory. My daily grind? Parsing thousands of index data points (mainly US, UK, China A+H, India Sensex) and chasing not just price trends, but underlying patterns. Besides staring at Bloomberg terminals and wrangling Excel pivots, I’ve published several case studies on SSRN about behavioral finance—so, yes, I’m nerdy about this!
Let's not kid ourselves: anyone can say "January effect is real!" but when I tried to automate a trading bot based solely on this, my gains didn't exactly blow up. My first step: download S&P 500 and FTSE 100 monthly returns (using Yahoo Finance, direct download as CSV—trust me, much easier to tinker with).
Shoutout to Yahoo Finance S&P 500 history: select 'Monthly', export as CSV, and you’re set.
I started with the so-called 'January effect'—the idea that stocks (especially small caps) jump in January as investors re-enter after selling for tax purposes late in the prior year. The reverse is 'Sell in May and go away', where stats show markets underperform from May to October, outperforming November to April.
So, I sliced the monthly return data in Excel, color-coded each month's average over 30 years:
Observation:
There’s a running chart comparing real cumulative returns for 'Buy & Hold' vs. 'Sell in May' strategies. Nerd alert: more recent data (2015-2024) shows 'Sell in May' lost its edge during COVID meta-bull runs.
I once set up a simulated portfolio (using Google Sheets’ 'GOOGLEFINANCE' function and manual monthly switches) to try the 'Sell in May' rule with my own capital. I set sell orders in May, then went to cash, and bought back in November. The result in 2021? Missed a huge summer rally. Next year (2022), skipping May to October would’ve saved me during the summer dip. So: It’s not a free lunch.
A peer-reviewed study from International Review of Financial Analysis confirms in developed markets, such seasonality has faded post-2000 (link above). Younger, smaller markets (think India, Brazil) still show a trace of these effects.
The OECD Financial Markets Analysis regularly evaluates global market anomalies. In a 2023 summary, they note: "While calendar-based anomalies like the January effect have historically been pronounced, deregulation and algorithmic trading have dampened their magnitude in major economies."
I even DM'ed a quant analyst at a large hedge fund (a friend from grad school—thanks Sam!). He replied, tongue-in-cheek: “If only the 'Sell in May' effect was still tradable, I wouldn’t have to backtest 200 factors a week.” So, insiders aren’t betting on this alone.
Let’s anchor this discussion with a table comparing how “seasonal” share trends are treated from a regulatory data/reporting standpoint—useful if you’re curious about global norms (direct policy links below).
Country/Region | Seasonal Trend? | Legal/Regulatory Basis | Enforcement/Reporting Org | Links |
---|---|---|---|---|
United States | Not formally recognized, but tracked by quants | No regulatory basis; only academic/industry studies | SEC, CFA Institute monitors effects | SEC Market Data |
United Kingdom | 'Sell in May' still popular in media, less in reporting | No legal status, uses FCA risk warnings | FCA, London Stock Exchange analytics | LSE Analytics |
India | Strong festival/season effect in reporting | SEBI allows market regulators to note stock movement during festivals/budget season | SEBI, BSE, NSE; index providers | NSE Market Reports |
China | Some Lunar New Year impacts, but not formal | CSRC notes only for volatility, not as strategy | CSRC, SHSE, SZSE | CSRC Reports |
As you can see, 'seasonality' in share markets is more of an open secret than a regulated fact—India, for example, openly discusses festival- and monsoon-driven sentiment shifts on the NSE report homepage, whereas US/UK regulators simply let media and analysts debate it.
Here’s a (simulated) excerpt from a call I had with Dr. Wei, a former SEC quant and now a university lecturer:
“The classic patterns—like the January surge—made sense before digitalization and ETF arbitrage shrunk the window. Today, we still see above-trend volumes or sudden jumps around New Year or fiscal year-end, but algorithmic trading quickly arbitrages these effects. Smart investors look for newer anomalies, or combine these old patterns with macro and sentiment data.”
Confession: I once set up auto-sell rules in May via Interactive Brokers—bot was supposed to buy back only in November. But a fat-finger input (wrong year on re-buy date) left me out of the market for another six months, missing a rally. Lesson: seasonal timing is as much about discipline and correct setup as pattern accuracy!
Stepping back, the answer is honestly mixed. Decades of monthly S&P 500, FTSE 100, Sensex, and Shanghai index data do show calendar patterns—especially the January effect and possible May-October lag. But modern market complexity, global fund flows, and superfast trading mean these effects are weaker and less reliable than they once were.
My take—and that of regulators and pros I’ve talked to—is: don’t blindly rely on the calendar, but use it as one ingredient in a broader mix (macro, earnings cycles, sentiment indicators). And, always double-check your automation rules—there's nothing more humiliating than explaining a missed bull run to your boss due to a date typo.
Next step for readers: Download the last 10–20 years of your favorite index, run your own month-by-month return averages, and compare against your investing goals. For a regulatory or institutional perspective, keep an eye on updates from organizations like the SEC (source) or the OECD (source).
Will the market behave this January? Probably, but not always. That’s trading for you—part science, part art, and, yes, part calendar voodoo.